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Personal trainer and gym websites

Websites for personal trainers, from £49 a month

A personal trainer website that turns a follow or a recommendation into a booked consultation, with clear packages, real results and one obvious next step. You send your packages and photos, and I write the rest.

  • Free consultation, front and centre
  • Packages and prices made clear
  • No contract, domain included

Your preview updates as you type.

Free. No card. About 60 seconds.

80+ websites built by Charlie through Transform Sites

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  • 80+websites built
  • 100+happy clients
  • 1working day to go live, once I have your answers
  • £0upfront

Track record from Transform Sites, MonthlySite's parent company.

The short answer

What should a personal trainer's website include?

A personal trainer's website should make booking a free consultation the obvious next step, then show your packages and prices, where you train (gym, outdoors, at home or online), who you work best with, your qualifications and insurance, and real client results shared with permission. It needs to look good on a phone. Ours start at £49 a month, no contract.

At a glance

Price
£49 to £99 a month
Contract
None
Upfront
£0
Live within
1 working day of your answers
Cancel
Any month
One-off
From £549

80+ websites built by Charlie through Transform Sites.

Tap a number to see where it sits on the page. Example template: Forge PT is a made-up business.

What a personal trainer's website needs

Four things I put on every personal trainer's website. The first three are marked on the example.

  1. Free consultation booking

    One clear button on every page, linked to your calendar or an enquiry form. It's a smaller step than buying a block of 10, and it's where most client relationships start.

  2. Packages and pricing

    Single sessions, blocks, monthly coaching and small-group prices, set out so people can compare. A “from” price is fine if it varies.

  3. Online coaching sign-up

    If you coach online, a clear page and a button to the app or payment link you already use. MonthlySite links to it rather than taking payments itself.

  4. Transformation stories, with permission

    Real clients in their own words, with written consent for any photos. Strength, confidence and energy count as results too.

On this page
  1. How people choose
  2. What to include
  3. See an example
  4. Getting clients
  5. Questions

How people choose a personal trainer

Hiring a personal trainer is personal. People are often nervous: about their fitness, their body, being judged and whether they'll stick at it. Most find a trainer through a recommendation, their gym, Instagram or a local search, then look for someone who seems to understand people like them.

So the things they want to know are specific. Whether you work with complete beginners, new mums, people in their 60s or people coming back from injury. Where sessions happen: a gym, a studio, the park or their own living room. What it costs, and the least they can commit to. And what actually happens in the first session.

A personal trainer website that answers those honestly, with a friendly photo of you and an easy way to book a free consultation, does a lot of the persuading before you've met. Instagram shows your personality. The website turns that interest into a booked chat.

What to put on a personal trainer website

Send me your packages, a few photos and your booking link. I'll write it all in your voice.

  • Who you work best with

    Name the people you help most: beginners, older adults, pre and postnatal clients, people recovering from injury. Being specific attracts the right clients.

  • Where you train

    The gym or studio, outdoor spots, home visits and how far you travel, or online only. People rule themselves in or out on this alone.

  • Packages people can compare

    Session length, how many sessions, what's included (programming, nutrition guidance, check-ins) and the price per month or per block.

  • Qualifications and insurance

    Your Level 3 personal training qualification, any specialist courses, CIMSPA membership if you have it, and that you're insured.

  • What the first session involves

    A health questionnaire, a chat about goals, some gentle movement. Describing it takes a lot of the fear out of booking.

  • Client stories in their words

    A few short quotes about how clients feel now, not only how they look. Always with their permission.

A personal trainer website you can try with your name

This is the live personal trainer template, built around one next step: booking a free consultation. Type your name or business name at the top of the page to see it as yours.

Example template for a personal trainer. Forge PT is a made-up business: your preview uses your name. See the template for every trade.

What to notice

  1. The free consultation button is the first thing on the page, and it's repeated further down
  2. “Beginners welcome” sits in the first screen, because nervous first-timers are a big share of enquiries
  3. There's a badge slot for your qualification or CIMSPA registration beside the headline
Try this with my details Open full preview

How to get clients as a personal trainer

A website is one part of it. Here's how it fits with everything else you do.

  1. Decide who you're for

    A clear specialism makes everything easier to write, share and recommend. “Strength training for women over 40” is easier to pass on than “all goals welcome”.

  2. Post on social media, link to one place

    Share your training, tips and client wins, and send people to a single page with your consultation button rather than a list of links.

  3. Make the consultation easy to book

    Free, short and low pressure, bookable in a couple of taps. Growth adds a WhatsApp button for people who'd rather message first.

  4. Ask for reviews and referrals

    Happy clients are your best source of new ones. Ask for a Google review after their first month, when they're feeling the difference.

  5. Get found locally

    Growth sets up your Google Business Profile and local SEO, so people searching “personal trainer near me” have a fair chance of finding you.

MonthlySite is new. I'm not.

80 websites and counting, built for small businesses through Transform Sites, MonthlySite's parent company.

  • 80+websites built
  • 100+happy clients

I only publish genuine reviews, and MonthlySite's first ones are on their way. Until then, here's my promise: you'll deal with me, and I'll reply within one working day.

What a personal trainer website costs

Every plan includes design, hosting, security updates and changes by email. Starter suits a new trainer who needs somewhere professional to send people. Growth adds room for a page per service, a WhatsApp button and your Google Business Profile setup.

£1.61a day for Starter, billed as £49 a month. No contract.

  • Starter

    £49a month

    • Up to 3 pages
    • Hosting and SSL included
    • 1 change a month

  • Growth Charlie's pick

    £79a month

    • Up to 6 pages
    • Google Business Profile setup
    • Unlimited small edits

  • Pro

    £99a month

    • Up to 10 pages
    • A page for each area
    • Priority 48-hour edits

No contract. Cancel any month. No upfront fee.

Compare plans in detail
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Questions personal trainers ask

Message CharlieI reply within one working day
Can clients book a free consultation?

Yes. A consultation button sits at the top of every page and after your packages. It can link to a booking tool you already use, such as Calendly, or open a short enquiry form that comes straight to your inbox. Pro adds a dedicated booking request form.

How do I get clients as a new personal trainer?

Start with people who already know you, ask your gym about time on the floor, and pick a clear specialism so people can recommend you. Post regularly and send everyone to one page with your consultation button. A website makes a new trainer look established, which matters when you have few reviews yet.

Can I sell online coaching or take payments on my website?

MonthlySite isn't an online shop and doesn't take payments itself. Most trainers already use a coaching app or a payment link from their card provider, and I link your sign-up buttons straight to it. Your packages, prices and what's included are explained on the site first.

Can I show client before-and-after photos?

Yes, with written permission from each client, and they should be able to change their mind. Keep the photos genuine and unedited, and avoid promising a specific amount of weight loss in a set time, which the advertising rules don't allow. Stories about strength, energy and confidence persuade people just as well.

Should I put my qualifications and insurance on my website?

Yes. People want to know you're qualified, usually with a Level 3 personal training certificate, and that you're insured. List specialist courses too, such as pre and postnatal or exercise referral, and any CIMSPA membership. Ask an insurer or broker what cover you need, then I'll mention it on your site.

Do you build websites for gyms and fitness studios?

Yes. The fitness template suits small gyms, studios and group classes as well as solo trainers, with room for a class timetable, memberships and your coaches. For live class booking and memberships, I link to the booking software you already use.

Let's see your personal training website.

Pick your trade, add your business name and see it on a laptop and a phone. If you like it, plans start at £49 a month with no contract.

Free. No card. About 60 seconds.