Small business website design
The pages, words and details a small business website needs to bring in enquiries.
Cleaning business website design
A cleaning company website that tells people what you clean, where, and why they can trust you with their keys. Built, written and kept current for one monthly fee, with no contract.
80+ websites built by Charlie through Transform Sites
Track record from Transform Sites, MonthlySite's parent company.
The short answer
A cleaning business website should say exactly what you clean (regular domestic, end of tenancy, office or specialist), the areas you cover, how you price, whether you're insured and your cleaners are DBS checked, and how to get a quote. Add reviews, and make sure it works on a phone. Ours are built around exactly that, from £49 a month with no contract.
At a glance
80+ websites built by Charlie through Transform Sites.
Tap a number to see where it sits on the page. Example template: Fresh Start Cleaning is a made-up business.
Four things I put on every cleaning company website, because they're what people check before letting you in.
How many rooms, how often and the postcode, straight to your inbox. Pro adds a dedicated quote and booking request form with those questions built in.
Shown only when they're true for everyone you send out, so they mean something when a customer reads them.
Towns and postcodes by name, so enquiries come from within reach of your rounds.
Different customers ask different questions. On Growth and Pro, each type of cleaning gets its own page.
A cleaning company usually serves very different customers. A household looking for a regular cleaner is letting someone into their home every week, so trust comes first: who'll turn up, are they vetted, are you insured, what happens if something gets broken. A tenant or landlord booking an end-of-tenancy clean wants a fixed price, a date and confidence the letting agent's checklist will be met. An office manager wants reliability, out-of-hours cleaning and invoices that arrive on time.
Put all three on one generic page and each has to dig for their answers. A site with a page for each type of cleaning lets every customer see their own situation described, which makes asking for a quote feel easy.
Most people look at a few cleaning websites and reviews before choosing, so small details carry weight: a named owner, photos of your team, a clear list of areas and how quickly you reply.
What each kind of customer wants to see before asking for a quote. Each one deserves its own page.
| Regular domestic | End of tenancy | Office and commercial | |
|---|---|---|---|
| Main worry | Trust and consistency | Getting the deposit back | Reliability, no disruption |
| Show them | Who cleans, vetting, insurance | Your checklist and re-clean policy | Hours, references, sectors |
| How to price | Hourly or per visit | Fixed price by property size | Quote after a site visit |
| Best next step | Ask for a quote | Check a date | Book a site visit |
| Photos that help | Your team, in uniform | Before and after: ovens, bathrooms | Tidy workspaces, your van |
Many end-of-tenancy cleaners offer to go back if the agent flags something. Only mention a re-clean policy if you actually offer one.
The details that get you the quote request. Send me the facts and I'll write the pages.
An hourly rate, fixed prices by property size, or quote only. A starting price filters out people looking for something you don't offer.
A photo and first name of the owner or team. It matters more for cleaners than most trades, because they're often in the house alone.
How you look after keys and alarm codes, and whether customers need to be in. It answers a question most people are too polite to ask.
Whether you bring everything, use eco products or use the customer's own. Some people care about this a great deal.
Which days you have space, and what happens if their usual cleaner is off sick or on holiday.
Towns and postcodes by name, so enquiries fit around your existing rounds.
The live cleaning template leads with the same cleaner every week, then sets out prices, what's included and the areas covered. Type your business name at the top of the page to see it as yours.
What to notice
Most cleaning businesses grow through a mix of word of mouth, local Facebook groups, leaflets, Google and letting agents. A website doesn't replace any of those. It's where each of them sends people, so its job is to turn “I've heard of you” into a quote request.
A few things make a real difference. A complete Google Business Profile with photos and reviews, because a lot of “cleaner near me” searches go through the map. Asking regular customers for a review after their first month, when they're happiest. Replying to enquiries the same day. And getting to know two or three local letting agents if you do end-of-tenancy work.
On Growth I set up your Google Business Profile and local SEO for your town, and Pro adds a booking request form for regular slots and a page for each area you cover.
80 websites and counting, built for small businesses through Transform Sites, MonthlySite's parent company.
I only publish genuine reviews, and MonthlySite's first ones are on their way. Until then, here's my promise: you'll deal with me, and I'll reply within one working day.
Charlie, founder
Every plan includes design, hosting, security updates and changes by email. Growth suits most cleaning companies, with room for separate domestic, end-of-tenancy and office pages. Pro adds a booking request form and area pages if you cover several towns.
£1.61a day for Starter, billed as £49 a month. No contract.
Starter
£49a month
Growth Charlie's pick
£79a month
Pro
£99a month
No contract. Cancel any month. No upfront fee.
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Rather own it outright? One-off builds from £549.
Ask happy customers for Google reviews and referrals, keep your Google Business Profile complete, post in local community groups and approach letting agents if you do end-of-tenancy cleans. Put your web address on everything, because each of those sends people to look you up. I won't promise a number of enquiries, because nobody honestly can.
Pro includes a booking request form: customers choose the type of clean, how often and a preferred day, and you confirm. It isn't a live diary. If you already use booking or scheduling software, I can link to it from every page instead.
Usually, yes, at least a starting price. An hourly rate for regular cleans or fixed prices by property size for end of tenancy helps people rule themselves in, and cuts calls from people expecting something much cheaper. For offices, “priced after a free site visit” is normal and fine.
Only if every cleaner you send has a current check. For domestic cleaning that's usually a basic DBS check, which people can apply for themselves, or employers can request through a responsible organisation. If only some of your team are checked, say so plainly and I'll word it accurately.
Yes. Office and commercial cleaners get pages for the sectors you work in, your hours and how you handle keys, alarms and site inductions. It's a website to win enquiries and show you're established, not a tender portal, so for public contracts you'll still use the usual procurement sites.
It helps sooner than you'd think. New cleaners have few reviews, so a proper site with your services, areas and insurance does a lot of the reassuring. Starter is £49 a month with no contract, and you can move up to Growth when you want more enquiries from Google.
Pick your trade, add your business name and see it on a laptop and a phone. If you like it, plans start at £49 a month with no contract.
Hi, I'm Charlie
I build every website myself. Ask me anything, big or small. I reply within one working day.
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