Small business website design
The pages, words and details a small business website needs to bring in enquiries.
Websites for dentists and dental practices
Dental website design for independent practices, from £49 a month
Dental website design that answers what patients actually ask: are you taking new patients, what will it cost and can I be seen today. When your NHS availability changes, one email updates it.
- New patient booking up front
- Fees and GDC details in place
- No contract, domain included
80+ websites built by Charlie through Transform Sites
Track record
- 80+websites built
- 100+happy clients
- 1working day to go live, once I have your answers
- £0upfront
Track record from Transform Sites, MonthlySite's parent company.
The short answer
What should a dental practice website include?
A dental practice website should say clearly whether you're taking new NHS or private patients, show fees or a price guide, explain how to get an emergency appointment and make booking easy. It should also list each dentist's qualifications and GDC number, your complaints procedure and when the site was last updated, as GDC guidance expects. Ours start at £49 a month.
At a glance
- Price
- £49 to £99 a month
- Contract
- None
- Upfront
- £0
- Live within
- 1 working day of your answers
- Cancel
- Any month
- One-off
- From £549
80+ websites built by Charlie through Transform Sites.
Tap a number to see where it sits on the page. Example template: Brook Street Dental is a made-up business.
What a dental practice's website needs
Four things I put on every dental practice website, because they're what patients look for first.
- New patient booking buttons
A clear button to book online or request an appointment on every page, and an honest answer about whether you're taking new patients.
- Clear NHS and private fees
NHS bands if you offer NHS care, private fees or a price guide, and any membership plans or payment options.
- Emergency appointment details
A short notice at the top saying what to do and when to call. Someone with toothache won't dig for it.
- GDC numbers and qualifications
Each clinician's name, qualifications and GDC registration number, as the GDC's guidance on advertising expects.
On this page
What patients look for before they book
Most people look for a new dentist when something changes. They move house, their practice stops seeing NHS patients, a tooth starts hurting, or they finally decide to do something about the gap or the colour. The first thing they want to know is whether you're taking new patients, and on what basis.
After that, it's cost, how soon they can be seen and whether you'll be kind to them. Plenty of adults are nervous about the dentist. A site that answers practical questions plainly and says how you look after anxious patients will usually do better than one full of stock smiles and technical treatment names.
What GDC guidance expects on a practice website
A summary to help you check your site, not legal advice. Read the GDC's guidance on advertising (opens in a new tab) for the current wording.
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Names, qualifications and GDC numbers
For the dental professionals named on the site, including the country where each qualification was gained.
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The practice address and contact details
The address where you provide care, plus your phone number and email.
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Your complaints procedure
How to complain to the practice, and who patients can contact if they're not happy with your response.
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When the site was last updated
A date on the site, so patients can tell the information is current.
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A link to the GDC
The GDC's contact details or website, so patients can check registrations for themselves.
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Your care regulator
In England, your CQC registration and a link to your latest inspection report. CQC doesn't currently give dental practices an overall rating, so there's no rating to display.
Try a dental website with your practice name
The live dental template is written for nervous patients as much as regular ones, with plain fees and a same-day emergency line. Type your practice name at the top of the page to see it filled in.
What to notice
- The emergency notice sits above everything else, with the number to call
- Fees are on the home page, with a line about written estimates
- The trust bar has slots for GDC and CQC details near the top
NHS, private or both: say it plainly
The question practices hear most is whether they're taking new NHS patients. If the answer changes often, put it on the home page and keep it current rather than leaving people to ring. If you're private only, say so kindly and show your fees, membership plans and payment options.
If you provide NHS care, patients will also find you through the NHS website's dentist search. Keep that profile accurate and make sure your own site matches it: same opening hours, same contact details, same answer about new patients. Growth includes unlimited small edits, and Pro's priority edits are made within 48 hours, which helps when availability changes.
A dental web agency or a monthly plan
Independent practices usually choose between a specialist dental web agency and something simpler.
| Dental web agency | DIY builder | MonthlySite | |
|---|---|---|---|
| Upfront cost | Typically £2,000 to £8,000 | £0 | £0 |
| Monthly cost | Hosting and SEO often extra | Typically £10 to £35 | £49 to £99, all in |
| Online booking | Often integrated | Add-on apps | Link to yours |
| Treatment pages | Large libraries available | You write them | Up to 10 pages on Pro |
| Contract | Often a minimum term | Monthly or yearly | None |
Agency and DIY figures are typical UK ranges for an independent practice, not quotes.
A group with several sites, finance calculators and before-and-after galleries for every treatment is better served by a specialist agency. A single practice that needs to be clear, current and easy to book usually isn't.
Getting found by patients nearby
Searches like “dentist near me” and “emergency dentist in Harrogate” are dominated by the map results, which rely on your Google Business Profile, your reviews and distance. Your website supports that with clear treatment pages, your address and opening hours that match everywhere else.
Growth includes Google Business Profile setup and local SEO for your town. Pro adds up to 10 pages, enough for your main treatments, and a monthly report. Nobody can honestly promise a top position, and the same advertising principles apply to your Google profile as to your website.
MonthlySite is new. I'm not.
80 websites and counting, built for small businesses through Transform Sites, MonthlySite's parent company.
- 80+websites built
- 100+happy clients
I only publish genuine reviews, and MonthlySite's first ones are on their way. Until then, here's my promise: you'll deal with me, and I'll reply within one working day.
Charlie, founder
What a dental practice website costs
Every plan includes design, hosting, security updates and changes by email. Pro suits most practices: 10 pages for treatments, a booking request form and 48-hour priority edits.
£1.61a day for Starter, billed as £49 a month. No contract.
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Starter
£49a month
- Up to 3 pages
- Hosting and SSL included
- 1 change a month
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Growth Charlie's pick
£79a month
- Up to 6 pages
- Google Business Profile setup
- Unlimited small edits
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Pro
£99a month
- Up to 10 pages
- A page for each area
- Priority 48-hour edits
No contract. Cancel any month. No upfront fee.
Compare plans in detail
Build my dental practice preview
Free. No card. About 60 seconds.
Rather own it outright? One-off builds from £549.
Questions dental practices ask
Message CharlieI reply within one working dayAsk me on WhatsApp (opens WhatsApp in a new tab)
Can patients book appointments online through the website?
Yes. If your practice software offers online booking, I'll link a clear “Book online” button to it on every page. If not, Pro includes a booking request form where patients choose a treatment and preferred times, and your reception confirms by phone or email.
What does the GDC say about dental practice websites?
Its guidance on advertising expects practice websites to show the practice name, address and contact details, the names, qualifications and GDC numbers of the dental professionals, the complaints procedure, a link to the GDC and when the site was last updated. Check the current guidance on the GDC website.
Should we show our prices online?
In most cases, yes. Patients compare fees before they book, and a clear price guide saves your reception team a lot of calls. Show NHS bands if you provide NHS care, private fees or “from” prices, and any membership plans or finance options.
Can the website show whether we're taking new NHS patients?
Yes, as a short notice near the top of the home page. Email me when it changes and I'll update it. Growth includes unlimited small edits, and Pro's priority edits are made within 48 hours. Keep your NHS website profile in step with it.
Can you add before-and-after photos of treatments?
Yes, if you have them and each patient has given written consent for their use in marketing. Use real results without filters or heavy editing, and check the GDC's and the ASA's rules on cosmetic advertising. I'll add them to the relevant treatment pages.
Can you write our treatment pages?
Yes, from your notes and price list, in plain English patients understand. Each treatment page says who it's for, what happens, how long it takes and what it costs, and you check every word before it goes live. I'll flag wording such as “painless” or “specialist” that's worth checking against GDC guidance.
Let's see your dental practice website.
Pick your trade, add your business name and see it on a laptop and a phone. If you like it, plans start at £49 a month with no contract.